Daily Newspaper reaches over 4.2 million monthly unique visitors across web, mobile, and newsletter channels. Our audience is educated, affluent, and deeply engaged with current events — making us an ideal platform for brands that want to reach informed decision-makers.
Why Advertise With Us
Our readers are not passive scrollers. They spend an average of 8.4 minutes per session reading in-depth articles, and 67% return to our site at least three times per week. We offer one of the highest-quality editorial environments in digital news — a trusted context that elevates your brand.
Audience snapshot:
- Monthly unique visitors: 4.2 million
- Monthly page views: 18.7 million
- Email newsletter subscribers: 620,000
- Average session duration: 8 min 24 sec
- Readers aged 25–54: 71%
- Household income above $75k: 64%
Ad Formats
We offer a range of display and native formats designed to perform without disrupting the reader experience.
Display Advertising
Standard IAB-compliant display units are available across all sections of the site, including run-of-site and section-targeted placements.
- Leaderboard (728×90) — available in header and mid-article positions
- Medium Rectangle (300×250) — sidebar and in-content placements
- Half Page (300×600) — high-impact sidebar unit
- Billboard (970×250) — premium above-the-fold placement on homepage
- Mobile Banner (320×50 / 320×100) — optimised for mobile readers
All display units are served via our ad server with full viewability measurement. Minimum campaign spend applies.
Native Advertising & Sponsored Content
Our native and content partnership offerings blend seamlessly with editorial content while maintaining clear disclosure to readers.
- Sponsored Articles — long-form content written or approved by our editorial team, published under a “Sponsored” label and distributed across our platform
- Native In-Feed Units — branded content cards appearing within article feeds and category pages, labelled “Promoted”
- Newsletter Sponsorships — dedicated placements in our Morning Briefing (310,000 subscribers) and weekly digest newsletters
Special Packages
- Section Takeovers — exclusive ownership of all ad inventory within a specific section (Politics, Business, Technology, etc.) for a defined period
- Homepage Roadblocks — simultaneous ownership of all homepage placements for 24 hours
- Event Sponsorships — brand integration with our live coverage of major events including elections, budget announcements, and international summits
Editorial Independence
All advertising on Daily Newspaper is clearly labelled and kept strictly separate from our editorial content. Our journalists and editors have no involvement in commercial decisions, and advertisers have no influence over our reporting. We comply fully with FTC disclosure requirements and IAB advertising standards.
Audience Targeting
We offer contextual and demographic targeting to help you reach the right readers at the right moment:
- Contextual targeting — serve ads alongside relevant editorial categories (e.g., Technology, Business, World)
- Geographic targeting — national, regional, and city-level targeting available
- Time-of-day targeting — schedule campaigns to run during peak engagement windows
- Frequency capping — control how often individual users see your message
We do not sell reader data to third parties and do not use cross-site behavioural tracking for ad targeting. Our approach is privacy-first by design.
Rates & Specifications
Advertising rates are available on request and vary by format, placement, targeting, and campaign duration. We work with agencies and direct clients. Programmatic access is available via our preferred SSP partners.
For full creative specifications, file formats, and delivery requirements, please request our Media Kit using the contact details below.
Get In Touch
Our advertising team is ready to build a campaign that meets your goals and budget.
- Email: advertising@dailynewspaper.com
- Phone: +1 (212) 555-0188 (Monday–Friday, 9am–6pm EST)
- Address: Commercial Department, Daily Newspaper Ltd., 142 Press Lane, New York, NY 10001, USA
We typically respond to enquiries within one business day. For urgent requests or large-scale campaign proposals, please call us directly.